Last week, our very own George Murphy (VFX Supervisor & Creative Director, DNEG 360) gave a keynote presentation at the 37th annual Tokyo International Film Festival!
Presenting at the invitation of the Motion Picture Association, George’s keynote – ‘Filmmaking 2.0: The Evolution of Real-Time VFX for Traditional Filmmakers’ – covered the impact of emerging technologies on the VFX production process. Following his presentation, George joined the MPA’s panel discussion titled ‘The Latest Trends and Innovations in International Production & Post Production’.
George also took the opportunity to sit down with The Hollywood Reporter for a discussion about AI, virtual production and the future of filmmaking, and before he left, he also managed to squeeze in a talk at the local university, to inspire the next generation of creators and filmmakers.
Sharing more details on his talk, George said, “Advances in visualization technologies are emerging almost daily, empowering filmmakers and other cinematic creatives in ways only dreamed of just a few short years ago. The clearly defined flows of pre-production, production and VFX post have been turned on their heads; but for those willing to embrace the opportunity, these advances can represent more agile, efficient and informative ways of working.”
He continued: “My presentation explored the use of real-time workflows in modern productions for advanced visualizations and in-camera VFX; revealing how–despite their high-tech foundations–they are allowing creators (and talent) to work in more familiar, organic ways; with greater ability to explore and refine their works, even as they promote more confident decision making by producers, studios and other collaborators, at every step.”
Also speaking on the rapid development of AI technology, George said, “AI can process huge amounts of data, and it can imitate styles based on what it’s seen. But it doesn’t experience emotions, so it can’t capture the essence of human storytelling. That’s something only artists who have lived and felt can bring to a project.”
“These tools are just new brushes in our paintbox,” he concluded. “They allow us to push the boundaries of what’s possible. But the artist’s hand will always be there, guiding the story and making sure it resonates with the audience.”
Read the George’s full interview in The Hollywood Reporter here.